… An Out-of-Home Advertising Colloquium
Outdoor Republic host CONVERGY, a thought leadership forum and colloquium centred on the Out-of-Home sector of the fledging advertising industry in Nigeria. A convergence of marketing communication professionals with a passion for the growth and development of Out-of-Home Media, CONVERGY will feature thought provoking and action inspiring discussion on how to grow OOH practice to world class standards in Nigeria.
The maiden edition which is themed “Optimization of OOH Creative Execution” hosted by Global Outdoor Systems at 10, Adebayo Dejonwo Street, Maryland, Ikeja, Lagos on May 30, 2014 and supported by Bacardi Martini had Franklin Ozokhome, Orange Academy faculty as keynote speaker of the day. Also in attendance are some industry personalities as Femi Adelusi of Guinness, Kola Subir of Brandfirst, Saheed Lawal of Bluebird, Charles Ndubuisi of Mediafuss and representing LASAA was Tope Akande.
CONVERGY is expected to hold monthly with each edition dedicated to burning issues affecting the OOH Industry. Experts from all sectors of the marketing communication industry including agencies, advertisers and outdoor media owners will discuss, debate and share knowledge with a wider audience geared towards articulating and finding answers to many of the key issues driving the industry.
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