The Outdoor Advertising Association of Nigeria (OAAN) had a remarkably achievement out of the recently held Annual General Meeting (AGM) at the Transcorp Hotel, Calabar, the Cross River State capital with the adoption of a constitution review. According to the members of the association present at the event, the new constitution is long over due and it’s in line industry global best practices.
It would be recalled that the association last constitution review was held during the 24th AGM in 2009 at Abuja. Hence, with the adoption of the new constitution, OAAN like many other professional bodies would now have a Chief Executive Officer (CEO) who will run the day to day affairs of the association, as practiced globally, while personnel of member companies who get elected are to serve as governing council without executive powers in the day to day running of the association. The members of the association were reported to have voted overwhelmingly in support of the reviewed constitution.
Ben Ayade, the Deputy Government of Cross Rivers State commended the members of OAAN for their contribution to the growth of the Nigerian economy and maintaining an advertising sector that is boosting businesses across the country and especially Cross River state. The government who was well represented by his deputy, Ivara Esu, said: “I am confident to say that OAAN is a major driving force of the Nigerian economy.”
The Cross River state through the collaborative effort with Cross River State Signage and Advertisement Agency (CRISSA), the state outdoor advertising regulatory agency already boost of a very good relationship with the Outdoor Advertising Association of Nigeria (OAAN).
The OAAN President, Babatunde Adedoyin said the association has done well in view of the challenging economic environment in the country. Adedoyin said this while giving his report card on stewardship of the association in the last 12 months. He added that OAAN is devising ways for members not just to survive but thrive as a business.
Adedoyin emphasised the need for the association to work closely with media independent agencies and advertisers to seek beneficial ways to all partners.
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